GapingVoid - Marketing Campaign

*** For artistic purposes, this page was designed to work with a PC/Laptop, and will not show properly on a phone screen.

 

My Role:

Content Strategist, Marketing Manager

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Project goal:

Develop a compelling, cohesive marketing campaign for Gapingvoid’s Culture Design Masterclass. 

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• Campaign Strategy - develop a marketing strategy outlining your approach, including target audience, key messages, unique selling points, proposed channels, campaign timeline, and success metrics.

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• Campaign Concept - develop a campaign concept/theme describing your rationale for the concept and how it will be applied across all assets and channels.

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All assets were created by me and ChatGPT 4.0 (using my own prompts). I decided to develop the assets in line with the following campaign strategy and concept:​ (some elements were hidden due to an NDA)